WHAT IS MARKETING PSYCHOLOGY? -3 Now it's time to understand WHY we need to know the skill we have acquired. Is there something in it to help us in our lives right now? How can it help us to achieve the goals we have set for ourselves? Well -- after you have mastered the skill of being able to look at the different possibilities of almost any subject, you will be able to market your product or service and make money with it. Is that reason enough? All marketing experts agree that it takes skill to market properly. They also agree that the word "marketing" means "selling a product or service to the types of people that want to buy it." The words sound easy (and they are easy to say), but acquiring the skill to do it takes time. Only performing exercises similar to the ones I have started you out with will help you acquire them. And, when you learn how to sell your product or service to the types of people that want to buy them, you'll make money. Depending on the product, you'll even make LOTS of money. So isn't it worth learning all you can about "marketing psychology"? Won't making LOTS of money allow you to achieve those good goals we were talking about in Victoria's Report No. 253? Sure it will! Now, you have learned about a secret that not many people know. If you have sincerely read and understood "where I'm coming from" in these three reports (Victoria's Reports No. 252, 253 and 254), you are on your way to becoming a millionaire! Am I a millionaire? Nope! Should you put faith in my words simply because I'm not? Some of you might use that angle to argue with me about my personal viewpoints in these three reports. That's like putting me on trial and examining every possibility you can. That's good! In fact, it's great! I'm glad to see you growing and functioning on your own! Notice what I just did in the paragraph above. I started out with a sentence that said, "Some of you might use that angle to argue . . ." That immediately made you think I was about to go into some speech and justify my ability to give you sound advice. But instead -- I agreed with you. I applauded you for puting me on trial and examining that possibility. Did that surprise you? Are you now confused because I didn't end the paragraph the way you thought I would? Since I didn't end it "your way," does that constitute me as crazy? Some of you might think I'm a nut. But all I'm trying to get you to do is THINK. And to think about things in-depth is to arrive at different possibilities and angles as to why people purchase things and react in the way they do in order to make that purchase. If you think my philosophy is wrong solely based on the knowledge that I'm not a millionaire -- and therefore, I couldn't possibly know what "marketing psychology" is all about -- CHALLENGE ME. Follow my advice and prove me wrong! This leads us back to where we first began drawing an unfair quick conclusion without digging deeper into the subject matter. All in all, my hope for anyone reading these three reports is that you will make honest money and survive the coming end. Technology is advancing so rapidly that Wilbur and Orville Wright now are considered "freak shows." Transistor radios are in the Smithsonian Archives depicted as something old and part of our past. Society is growing in knowledge. Even children know more at five years of age now than we did (anyone over 30) at 16! We have already experienced these facts. For those of you who see this new world we are facing as a reason why it is important for us to become financially independent, I applaud you. We both agree. Let's hope there are a lot more like us out there. (I have hope and faith that there are.) Although we see continued evidence of a decline in the moral structure of our society, I am one of those optimists that believe there are at least 60% of us who are NOT immoral. I believe there are a lot of good people in the United States. And I believe there is still time for us to work together in achieving financial independence. Let's start by understanding what "marketing psychology" is all about and we'll be one step ahead of the game!